17th April 2021

On Innovation

Before you innovate, there must be a sturdy foundation to innovate upon. Before you lay a foundation, fundamental laws must be at work. A company or human being working behind the rose-colored glasses of innovation will always face the undeniable truth that innovation is faulty without a proper infrastructure that supports its networks.

To raise an infrastructure, you need at least three pillars. Etymologically speaking “infrastructure” means: “The installations that form the basis for any operation or system.”

Innovation is an idea with a vast potential for transformation. To innovate, you must make alterations to an existing pattern or form. It is a new method that must follow an original design. The problems start when people use the word original in the wrong context.

Noun: original; plural noun: originals

Something serving as a model or basis for imitations or copies. “The portrait may be a copy of the original”


Adjective: original

Not dependent on other people’s ideas; inventive and unusual.
“A subtle and original thinker.”
Synonyms: innovative, creative, imaginative, inventive

It is essential to differentiate between the two or institutions, companies and individuals run the risk of creating more confusion within their organizations.

For some, to innovate means going back to the drawing board and build from the bottom up. For others innovation means to work your way up from the top, obliterating parts of the base and hope they can still fly. These two types of humans will always have a hard time understanding each other. Unfortunately, these “types” of people must often work together while their own values differ from each other, which creates more confusion and misunderstandings.

If the two entities can come together and use their knowledge to invite a real innovative model based on truth and facts, their infrastructures will inevitably become superstructure.

This is the fundamental and foundational work needed for a super society that is stable, functional, creative and innovative. This is what will inspire communities to imitate or innovate based upon an unshakable foundation that respects the fundamental laws of creation.

Innovation must also rest on organizational and behavioural culture, not just on technology. What makes a great company stems from what each individual, coming from diverse cultural backgrounds, brings to the collective and creative culture of the company.

As a human being, the same process runs under the complex biology or network that is called the human body – its base, on the other hand, is paradoxically a “by-design” simple network of creative genius that still eludes the human intellect. The alchemists of ancient times spent centuries developing insights on “what is primary” and “what is secondary.” Then a few unenlightened pseudo-alchemists started confusing riches with art – “turn lead into gold” for profit.

The human body depends on vital energy sources external to it; like the sun, water, air, and what grows from the earth to sustain itself. We are secondary. An organization must also define what its vital source of energy is. Hence, it must establish the proper environment to attract the right people (the right food) to invite and create a prosperous, creative flow inside a network that never strays away from the source and values that will contribute to nourishing a healthy culture and future.

We must look at the bigger picture without ever losing grasp of the roots that lie hidden beneath the surface; they are our fundamental basis for life.

Tash’s Salt.

Join TheatreArtLife to access unlimited articles, our global career center, discussion forums, and professional development resource guide. Your investment will help us continue to ignite connections across the globe in live entertainment and build this community for industry professionals. Learn more about our subscription plans.

Love to write or have something to say? Become a contributor with TheatreArtLife. Join our community of industry leaders working in artistic, creative, and technical roles across the globe. Visit our CONTRIBUTE page to learn more or submit an article.

Print Friendly, PDF & Email
Share on facebook
Share on linkedin
Share on pinterest
Share on tumblr
Share on twitter


Natasha "Tash" Jean-Bart is a curator of ethos who alchemically synthesises the world through her senses. Through her writings, she seeks herself, and by design, the words transcend the page to make their imprints on those who also seek themselves. Born in 1971 in Montreal, Canada, Natasha has been dancing professionally for over 30 years. Her love and dedication in learning the street dances taking root from the early beginnings of what created Hip Hop culture led her to connect and learn from the creators and pioneers of the culture internationally. In 2005, she was nominated Head Judge of Hip Hop International (HHI) Street Dance competition, a position she held for six years. That same year she also landed a lead role as Lady Madonna in The Beatles “LOVE” by Cirque Du Soleil at the MGM Mirage in Las Vegas. Natasha is a connector and has created hundreds of opportunities for artists and companies alike. In 2011, she co-founded the Wättssoul company with her husband, Ghislain Malardier. Driven by their desire to help and mentor a new generation of artists, this dynamic duo has inspired and established a social platform promoting free expression of the arts by creating a network and community with a mission to inspire the world to re-imagine life through art. The company now produces the Las Vegas Locking Camp and invests time and resources to sponsor international community events that promote artistic growth and culture awareness. "Tash" mother of four and grandmother of three, still travels internationally in order to pass on the knowledge she accumulated throughout the years to a new generation of dancers. She is still studying and training with the pioneers and forever will be a student of the culture.

Read Full Profile